{"id":17544,"date":"2021-06-28T13:48:13","date_gmt":"2021-06-28T10:48:13","guid":{"rendered":"https:\/\/ancabanita.com\/about-anca-2\/"},"modified":"2026-10-08T21:58:02","modified_gmt":"2026-10-08T18:58:02","slug":"anca-2","status":"publish","type":"page","link":"https:\/\/ancabanita.com\/en\/anca-2\/","title":{"rendered":"About Anca"},"content":{"rendered":"\t\t
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Speaker \u00b7 Human Behaviour & Collective Action\nCo-founder, Let's Do It, Romania! | Leadership & Mental Fitness Coach| <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tI started \"Let\u2019s Do It, Romania!\" when I was 23 years old, driven by a simple but radical belief:\nthat people can be empowered, united and mobilised around a shared cause \u2014 and that collective action can change mindsets, not just outcomes.\n\n

\nWhat followed became one of the first large-scale civic actions in the country, and eventually one of the largest civic mobilisation movements in Europe. We brought together people and institutions that had rarely worked side by side before \u2014 central and local authorities, NGOs, large companies, media, celebrities, influencers and even the President of the country.\n\n

\nBy building trust, strong communication and meaningful partnerships, we mobilised over 2 million people, cleaned the country, educated young generations and helped shift mentalities around responsibility, participation and care for the environment.\n\n

\nThat experience shaped me deeply \u2014 not only as a communicator and mobiliser, but as a human being working under pressure, responsibility and visibility from a very young age.<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tIt left me with a question I have been exploring ever since: what actually makes people change?

\nOver the years, my work moved from collective behaviour to the inner patterns that shape individual behaviour \u2014 how we respond under pressure, how we build identities around what once helped us succeed, and what allows us to move beyond automatic patterns into more intentional ways of leading and living.

\nToday, I work with leaders, teams and organisations through speaking, facilitation and coaching, exploring the intersection of human behaviour, leadership and change.

\nI am particularly interested in the hidden patterns behind high performance: how strengths can become liabilities when overused, how old adaptations continue to shape present-day choices, and what becomes possible when we move beyond simply coping and performing toward genuinely flourishing.

\nToday, one question connects everything I've done \u2014 from mobilising a nation to helping individuals and leaders transform the way they think and act:\n\nWHAT MOVES US?\n\nWhat holds us back? What inspires us to act? And what becomes possible when people come together around a bold idea?<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Work with me<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tI work with people and organisations interested in one central question: what helps human beings change \u2014 and turn that change into meaningful action?

\nMy work brings together nearly two decades of experience in communication and large-scale mobilisation with leadership development, mental fitness and behaviour change.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Speaking<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tKeynotes that explore what moves people to act \u2014 from the hidden patterns that hold individuals and leaders back to the extraordinary power of shared purpose and collective action.\n

\nDrawing on nearly two decades of experience in communication, leadership development and large-scale civic mobilisation, Anca brings together compelling stories, behavioural insights and ideas that inspire meaningful action.\n<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Leadership & Team development<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tInteractive workshops and longer-term learning experiences for leaders and teams, combining mental fitness, experiential learning, communication and behaviour change.

\nTopics include leadership under pressure, psychological safety, communication, mental fitness, personal branding and sustainable performance.<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The story behind a movement<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tMy book tells the behind-the-scenes story of how a simple idea grew into a civic movement that mobilised more than two million people.\nIt explores what it took to build trust between unlikely partners, turn communication into collective action and mobilise people around a shared purpose \u2014 as well as the human realities of building and sustaining a movement at scale.

\nMore than the story of Let's Do It, Romania!, it is my first exploration of a question that continues to shape my work today:\nWhat makes people move from intention to action \u2014 and what makes change possible at scale?<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDiscover the movement<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tDiscover the book<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Speaker \u00b7 Human Behaviour & Collective Action Co-founder, Let’s Do It, Romania! | Leadership & Mental Fitness Coach| I started “Let\u2019s Do It, Romania!” when I was 23 years old, driven by a simple but radical belief: that people can […]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-17544","page","type-page","status-publish","hentry"],"yoast_head":"\nAbout Anca » Anca Bani\u0163\u0103<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ancabanita.com\/en\/anca-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About Anca » Anca Bani\u0163\u0103\" \/>\n<meta property=\"og:description\" content=\"Speaker \u00b7 Human Behaviour & Collective Action Co-founder, Let’s Do It, Romania! 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